Two practices, priced two ways
Published where we can
guarantee the scope.
Sagentix Go-to-Market is a single numeral per tier, with the phases it covers, the deliverables it produces and the time it takes printed beside it — a specification rather than a quote. Sagentix Cyber & AI is scoped and quoted, because the effort depends on your control environment rather than on our method.
Both begin the same way: a small, fixed-price first step whose fee is credited against the engagement that follows.
Practice one — published in full
Sagentix Go-to-Market
The production system fixes what we control — phase count, artifact count, quality gate, provenance standard and delivery format do not vary by client. That is why the price can be stated before we know anything about you.
Transparent Pricing. No Surprises.
Every tier includes Phase 1 credit. Start small and expand when you see the evidence.
Phase 1 PoC
Market Intelligence
CA$4,500
5–7 business days
- Complete industry analysis with premium research data
- TAM / SAM / SOM built bottom-up from NAICS-coded data
- Competitive landscape & positioning matrix
- Typically 60–90+ pages, 40+ cited sources, APA 7th
- Every phase ships a report, an editable Word version and a 2–4 page executive brief — most also carry a ten-slide deck with speaker notes
- Full refund if nothing new revealed
Zero financial risk — full refund if nothing new revealed
What each phase settles
Phase 01
Market Intelligence
How big is the reachable market, who else is in it, and which segments can you actually win?
- — Bottom-up TAM / SAM / SOM built from NAICS-coded industry data, not a top-down percentage of a headline
- — Competitive landscape with named players, positioning and where each one is weak
- — Buyer personas per vertical, built from the buying system rather than demographics
- — Industry structure analysis: what forces actually govern purchase decisions in your market
Applies: Porter's Five Forces · Three-phase market entry · Stakeholder interview protocol
GTM Foundation
Phases 1–3
CA$13,500
2–3 weeks
- Everything in Phase 1 PoC
- Value Proposition Design — differentiators classified structural, evidenced or asserted
- Messaging Architecture: message house plus a playbook per vertical
- Competitive battlecards with the objections you will actually hear
- A register of claims that cannot be substantiated, and must not be made
- Report, editable Word and executive brief for every phase, plus your portal tab
Phase 1 fee credited toward this package
CA$13,500 for a market you can act on — with every claim traced to a source your board can check
What each phase settles
Phase 01
Market Intelligence
How big is the reachable market, who else is in it, and which segments can you actually win?
- — Bottom-up TAM / SAM / SOM built from NAICS-coded industry data, not a top-down percentage of a headline
- — Competitive landscape with named players, positioning and where each one is weak
- — Buyer personas per vertical, built from the buying system rather than demographics
- — Industry structure analysis: what forces actually govern purchase decisions in your market
Applies: Porter's Five Forces · Three-phase market entry · Stakeholder interview protocol
Phase 02
Value Proposition
Why should this buyer choose you over the alternative they already have?
- — Differentiator stack, each one classified as structural, evidenced or merely asserted
- — Jobs-to-be-Done mapping against the buyer’s actual job, not your feature list
- — A value proposition canvas per vertical, because one canvas across four verticals fits none of them
- — The current-alternative analysis: what happens if they do nothing
Applies: Value proposition canvas · Jobs-to-be-Done · Use-case and pain-point mapping · Multi-vertical buyer personas
Phase 03
Messaging Architecture
What do you say, to whom, in what order — and what may you never claim?
- — Message house: one positioning roof, pillars beneath it, and the proof each pillar rests on
- — Vertical messaging playbooks that reuse the pillars verbatim and swap only the proof
- — Competitive battlecards, including the objections you will actually hear
- — A terminology register of claims that cannot be substantiated and must not be made
Applies: Message house · Pyramid Principle · Tiebreaker selling and justifier tests · Elements of Value
Revenue Architecture
Phases 1–6
CA$27,000
4–5 weeks
- Everything in GTM Foundation
- Modular 14-slide deck, claims-audited, re-cut for five audiences
- Sales process & playbook with MEDDPICC qualification and disqualification rules
- Pricing architecture with willingness-to-pay and publish-versus-quote decisions
- ROI and total-cost-of-ownership analysis against the alternatives
- Report, editable Word and executive brief for every phase, plus your portal tab
Phase 1 fee credited toward this package
A complete revenue engine for CA$27,000 — fixed scope, fixed price, no change orders
What each phase settles
Phase 01
Market Intelligence
How big is the reachable market, who else is in it, and which segments can you actually win?
- — Bottom-up TAM / SAM / SOM built from NAICS-coded industry data, not a top-down percentage of a headline
- — Competitive landscape with named players, positioning and where each one is weak
- — Buyer personas per vertical, built from the buying system rather than demographics
- — Industry structure analysis: what forces actually govern purchase decisions in your market
Applies: Porter's Five Forces · Three-phase market entry · Stakeholder interview protocol
Phase 02
Value Proposition
Why should this buyer choose you over the alternative they already have?
- — Differentiator stack, each one classified as structural, evidenced or merely asserted
- — Jobs-to-be-Done mapping against the buyer’s actual job, not your feature list
- — A value proposition canvas per vertical, because one canvas across four verticals fits none of them
- — The current-alternative analysis: what happens if they do nothing
Applies: Value proposition canvas · Jobs-to-be-Done · Use-case and pain-point mapping · Multi-vertical buyer personas
Phase 03
Messaging Architecture
What do you say, to whom, in what order — and what may you never claim?
- — Message house: one positioning roof, pillars beneath it, and the proof each pillar rests on
- — Vertical messaging playbooks that reuse the pillars verbatim and swap only the proof
- — Competitive battlecards, including the objections you will actually hear
- — A terminology register of claims that cannot be substantiated and must not be made
Applies: Message house · Pyramid Principle · Tiebreaker selling and justifier tests · Elements of Value
Phase 04
Pitch Deck
Can you tell the story in fourteen slides to five different audiences?
- — Modular deck with swap logic — the same spine, re-cut for investor, buyer, partner, analyst and internal
- — Every claim audited against its source before it reaches a slide
- — Speaker notes written in first person, so the deck is deliverable by someone other than its author
- — A proof pack: the evidence behind each slide, ready when someone asks
Applies: Pitch-deck storyboard · Proof pack construction · Design system
Phase 05
Sales Process
What is the repeatable motion that turns interest into a signed engagement?
- — Pipeline stages with explicit entry and exit criteria, so a deal cannot sit in limbo
- — MEDDPICC qualification applied to your deals, not to a generic template
- — Outreach cadences and call flows for each vertical
- — The disqualification rules — which prospects to walk away from, and when
Applies: SPIN and MEDDIC process design · Call-flow templates · Outreach assurance case · Buying-committee mapping
Phase 06
Pricing Strategy
What should you charge, on what basis, and what must never appear on a public page?
- — Tier design with fixed scope per tier, so the price is a specification rather than an opening position
- — Willingness-to-pay analysis against the budget instrument the buyer actually spends from
- — Total-cost-of-ownership comparison against the alternatives, including doing nothing
- — Publish-versus-quote decision: which numbers belong in public and which do not
Applies: Value-based pricing · Business case and ROI model · Pricing research methods · Competitive price reconstruction · Product-led growth and trial optimization
Full GTM
All 10 Phases
CA$45,000
6–8 weeks
- Everything in Revenue Architecture
- Business Model Canvas with unit economics and LTV:CAC on your real retention
- 90-day roadmap with named owners, decision gates and a KPI dashboard
- Digital and AI-retrievability audit with a prioritised rewrite pack
- Claims register with legal-risk review, plus an ordered proof backlog
- Report, editable Word and executive brief for all ten phases, with a navigation guide
Phase 1 fee credited toward this package
Your entire go-to-market for CA$45,000. Among 46 firms scanned, one publishes a rate card at all; profiled top-tier firms record engagement minimums above CA$200,000
What each phase settles
Phase 01
Market Intelligence
How big is the reachable market, who else is in it, and which segments can you actually win?
- — Bottom-up TAM / SAM / SOM built from NAICS-coded industry data, not a top-down percentage of a headline
- — Competitive landscape with named players, positioning and where each one is weak
- — Buyer personas per vertical, built from the buying system rather than demographics
- — Industry structure analysis: what forces actually govern purchase decisions in your market
Applies: Porter's Five Forces · Three-phase market entry · Stakeholder interview protocol
Phase 02
Value Proposition
Why should this buyer choose you over the alternative they already have?
- — Differentiator stack, each one classified as structural, evidenced or merely asserted
- — Jobs-to-be-Done mapping against the buyer’s actual job, not your feature list
- — A value proposition canvas per vertical, because one canvas across four verticals fits none of them
- — The current-alternative analysis: what happens if they do nothing
Applies: Value proposition canvas · Jobs-to-be-Done · Use-case and pain-point mapping · Multi-vertical buyer personas
Phase 03
Messaging Architecture
What do you say, to whom, in what order — and what may you never claim?
- — Message house: one positioning roof, pillars beneath it, and the proof each pillar rests on
- — Vertical messaging playbooks that reuse the pillars verbatim and swap only the proof
- — Competitive battlecards, including the objections you will actually hear
- — A terminology register of claims that cannot be substantiated and must not be made
Applies: Message house · Pyramid Principle · Tiebreaker selling and justifier tests · Elements of Value
Phase 04
Pitch Deck
Can you tell the story in fourteen slides to five different audiences?
- — Modular deck with swap logic — the same spine, re-cut for investor, buyer, partner, analyst and internal
- — Every claim audited against its source before it reaches a slide
- — Speaker notes written in first person, so the deck is deliverable by someone other than its author
- — A proof pack: the evidence behind each slide, ready when someone asks
Applies: Pitch-deck storyboard · Proof pack construction · Design system
Phase 05
Sales Process
What is the repeatable motion that turns interest into a signed engagement?
- — Pipeline stages with explicit entry and exit criteria, so a deal cannot sit in limbo
- — MEDDPICC qualification applied to your deals, not to a generic template
- — Outreach cadences and call flows for each vertical
- — The disqualification rules — which prospects to walk away from, and when
Applies: SPIN and MEDDIC process design · Call-flow templates · Outreach assurance case · Buying-committee mapping
Phase 06
Pricing Strategy
What should you charge, on what basis, and what must never appear on a public page?
- — Tier design with fixed scope per tier, so the price is a specification rather than an opening position
- — Willingness-to-pay analysis against the budget instrument the buyer actually spends from
- — Total-cost-of-ownership comparison against the alternatives, including doing nothing
- — Publish-versus-quote decision: which numbers belong in public and which do not
Applies: Value-based pricing · Business case and ROI model · Pricing research methods · Competitive price reconstruction · Product-led growth and trial optimization
Phase 07
Business Model
Does the business model hold up when you put real numbers through it?
- — Business Model Canvas with each block tied to evidence rather than intention
- — Unit economics: what one engagement actually costs to deliver and what it returns
- — Channel architecture, including what a partner tier costs in margin
- — LTV to CAC analysis against your real retention, not an industry average
Applies: Business Model Canvas · Unit-economics modelling
Phase 08
Strategy Execution
What happens on Monday, and how will you know in ninety days whether it worked?
- — Ninety-day roadmap with named owners and explicit decision gates
- — KPI dashboard: the small number of measures that actually move the outcome
- — Resource plan with revenue-triggered hiring, so headcount follows revenue rather than hope
- — Risk register with the mitigations that are actually affordable
Applies: Change-management and adoption models · Roadmap and gate design · KPI architecture
Phase 09
Digital Audit
When a buyer — or an AI engine — goes looking for you, what do they find?
- — Website and technical audit against what search and AI systems actually read
- — AI-retrievability assessment: whether your pages can be cited, and by which engines
- — Structured-data and bilingual coverage review
- — A rewrite pack for the pages that are costing you the most
Applies: AI-search visibility audit (AS1–AS13) · Retrievability and snippet-gate analysis
Phase 10
Evidence Discipline
Which of your claims would survive someone checking them?
- — Claims register: every public claim, its source, and its legal exposure
- — Validation experiments for the claims that matter and cannot yet be proven
- — Evidence governance so claims decay visibly instead of silently going stale
- — Proof backlog, ordered by what each proof would unlock commercially
Applies: Evidence tiering · Claims audit and substantiation discipline
For organizations where one sales script no longer fits every buyer
When the product has outrun the go-to-market — engineering-led teams selling to everyone the same way, with no segmented playbook and weak differentiation — the same 10-phase methodology applies at enterprise scope, scale, and cadence. Multi-stakeholder, procurement-ready, and delivered with the same evidence discipline and founder-signed review.
- Segmented sales playbook — replaces one-script-for-everyone selling
- Persona, talk-track, objection-handling & qualification architecture
- Differentiation and positioning against named competitors
- Multi-stakeholder enablement for committee-based buying
- Embedded advisory (multi-month) or fixed-scope project
- Master Services Agreement + SOW; founder-signed deliverables
Investment
Custom
Scoped per engagement
Scoped to the work — sized above the fixed engagement tiers and well below a comparable top-tier-firm engagement (Sagentix Phase 06 Pricing Strategy, 2026).
A direct conversation with the founder — no checkout, no obligation.
Continuous Intelligence
Post-Engagement Retainer — keep your strategy current
Available after engagement completion
Essential
CA$3,000/mo
or CA$2,500/mo with annual commitment
Save CA$6,000/yr
- Monthly competitive monitoring
- Competitor alerts & market signals
- One live data dashboard
- Quarterly market brief (5-page)
Standard
CA$4,000/mo
or CA$3,500/mo with annual commitment
Save CA$6,000/yr
- Everything in Essential
- Quarterly full strategy refresh
- Monthly intelligence brief
- Client portal access
- One vertical deep-dive per quarter
Comprehensive
CA$5,000/mo
or CA$4,500/mo with annual commitment
Save CA$6,000/yr
- Everything in Standard
- Monthly full strategy refresh
- 3 vertical monitors
- Quarterly board-ready presentation
- 24-hour SLA on founder access
- Annual strategy workshop
Your work arrives in a live portal, not an email attachment
Most advisory work ends with a PDF and a calendar invite. Yours lands in a private portal that stays current for the life of the engagement — where every phase is navigable, every recommendation is tracked, and every claim opens onto the source behind it.
It is the part of the work that makes “every claim traced to a source you can check” literally true: the checking is one click, not a request.
- A tab per phase, each rendered as navigable intelligence rather than a document
- An Action Board: every recommendation from every phase on one Kanban — To Do, In Progress, Done
- An Evidence and Claims tab — open any claim and see its source
- A Value and ROI tracker, so the case for the work stays visible while it runs
- Meeting notes and feedback beside the work they refer to
- Every deliverable downloadable — PDF, Word, brief, deck, model
- Nothing to install: a live portal, private to your engagement, that stays up afterwards
Practice two — scoped and quoted
Sagentix Cyber & AI
Readiness effort depends on your control environment, your cloud footprint and how much evidence already exists — none of which our method fixes. So the architecture is published and the numeral is quoted.
How this practice is priced
Two steps, and the first one is deliberately small.
Step one
A paid pre-qualification, before anyone quotes a programme
Every engagement starts with a scope-fixing first unit at its own fixed price. It produces a scoping memo: a security categorization, the control profile that actually applies, a complexity classification, and the scope the work genuinely needs rather than the one that fits a template.
The fee is credited against the engagement if you proceed within ninety days — the same structure as the Phase 1 entry engagement in the go-to-market practice.
Step two
Then a firm fixed price, or a monthly engagement
Catalogue work sold through a prime is firm-fixed-price in defined blocks. Continuing readiness work is sold as a monthly engagement at one of two levels, scoped by capability rather than by hours:
- ReadinessOne authorization path — control tailoring and requirement traceability, evidence production, and the package itself.
- ProgrammeA continuing programme — several systems or frameworks at once, with continuous monitoring, annual refresh and regulatory liaison.
Why there is no number on this page
We publish a price where we can guarantee the scope. Our go-to-market methodology produces a fixed set of deliverables to a fixed standard, so we can tell you the price before we know anything about you. Compliance readiness does not work that way — the effort depends on your control environment, your cloud footprint and how much evidence already exists. Anyone who publishes a fixed number for that is either quoting a gap analysis or planning to re-scope you later. We start with a paid pre-qualification, and then you get a firm fixed price for the actual work.
What the price does and does not cover
The entry engagement is guaranteed
If Phase 1 tells you nothing you did not already know, you do not pay for it — subject to the terms set out in the engagement agreement, which form part of that agreement. The guarantee applies to commercially contracted work only; it is not offered on subsidised or CMC-assigned engagements.
One currency, no conversion
Prices are shown in the buyer’s local currency — CA$4,500 in Canada, US$4,500 in the United States. No conversion, no dual table, no approximate second figure.
Regulated Market Access is quoted too
The Bridge — the gate and the motion behind it on one purchase order — is scoped and quoted rather than listed, on the same reasoning as the practice above: the effort depends on which gate applies and what evidence you already hold. Book a diagnosis and you will have a scoped number.